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Moio was founded in order to globalize the marketplace for Zimbabwean artisans.
Like many countries across the world, the COVID-19 pandemic hit Zimbabwe's economy really hard.
The loss of tourism endangered the livelihoods of many artisans and craftspeople across the country,
as they were left with no customers. We decided that if the people couldn't make it to the product,
we would bring beautiful, handcrafted and sustainable product to the people.
Without taking personal profit, we design, market, and ship these beautiful bracelets.
Connecting these artisans to customers all around the world creates a symbiotic relationship in which
everyone can have, gift, or wear one of these bracelets and continue to support the people who make them.
Everyone was impacted by the pandemic in immeasurable ways, and this was just our opportunity to
ease that a little for other people. Every purchase of a bracelet does the same.
Our goal is to create a sustainable source of income for our artisans through market access and
paying them a fair price. With the establishment of Project Moio, we have dedicated ourselves to
putting profits back into our artisans' communities to combat growing sex-based discrimination.
The project's mission is to equip single mothers with the skills they need to advance economically.
By teaching them the vocation of beading, Project Moio is designed to help these disadvantaged
mothers acquire the necessary skills and resources to compete in the market.